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Animals In Print
The On-Line Newsletter

From 28 March 2001 Issue:

THE SCOOP

Another case for making your pet's food yourself. You can never really be sure what's in your pet's food unless you can see it being made!

Considering the earlier post about dog food, I thought everyone here would be interested in this:

Subject: P&G's Iams unit faces lawsuit over nutrition

See also Alert #1519 at: 
http://groups.yahoo.com/group/AnimalAdvocacy/messages

Check out the ingredients on IAMS pet "foods" these days -- the ingredients have gone downhill since Procter & Gamble bought them a year or two ago. By-products are now listed as the major ingredients along with fillers that have little more ingredients than sawdust. (The canned foods haven't gotten as bad as the dry food ingredients *yet*)

Finally a lawsuit has been filed against their misleading labelling, calling the product "nutritious." Read the article:

P&G's Iams unit faces lawsuit over nutrition Date: Thu, 8 Mar 2001 20:08:44 -0500

See the article at:
http://enquirer.com/editions/2001/03/07/fin_p_gs_iams_unit_faces.html
P&G's Iams unit faces lawsuit over nutrition 


Bloomberg News and The Cincinnati Enquirer

LOS ANGELES - Procter & Gamble Co.'s Iams unit faces a lawsuit alleging that the premium pet-food maker's advertising overstates the nutritional value of its dog food.

The suit seeks class-action status for consumers who bought Iams' Chunks, Eukanuba, Less Active and other products since April 1999. Bryan Brown, director of communications for the Iams Co., dismissed the suits as a consumer's attempt to ride the coattails of a competitor.

That competitor, Southern California-based Nutro Pet Products, filed a separate suit in December, challenging Iams' feeding guidelines for pets. "This consumer case is a me-too lawsuit from a consumer based on the same claims alleged by the competitor," Mr. Brown said. "The allegations are false, and we're going to continue to take appropriate action to protect our reputation."

Iams' dog food is "insufficient to meet the nutritional needs of the average pet" and causes dogs to lose weight, according to the consumer complaint filed in Los Angeles Superior Court. The suit, filed by Los Angeles pet owner Karen Pollack, alleges false advertising, fraud and negligent misrepresentation.

The suit seeks unspecified monetary damages as well as a court order that Iams must accurately represent nutritional value and feeding requirements.

Staff: GSK9SAR@aol.com

Return to Animals in Print 28 Mar 2001 Issue

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