Urge Kenneth Cole to Stop Selling Cruel Australian Wool

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Originally Posted: 25 April 2011

Urge Kenneth Cole to Stop Selling Cruel Australian Wool

[Ed. Note: Watch Wool Industry Exposed to learn about mulesing. We encourage Kenneth Cole and ALL designers to stop using wool, period, regardless of the country it comes from. All animal fur, hair, skin is for animals, not for humans.]

FROM  People for the Ethical Treatment of Animals (PETA)


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Kenneth Cole
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Despite knowing about the cruel mulesing mutilation of lambs used for wool in Australia, Kenneth Cole Productions, Inc., is turning a blind eye to consumer demands and cruelty to animals by continuing to sell products made from Australian wool.

Australian farmers use a painful process called mulesing, which involves farmers slicing huge chunks of flesh from lambs backsides without any painkillers. This routine and large scale flaying of young animals is unheard of anywhere else in the world. The global campaign against mulesing has been successful in getting numerous international retailers to join the boycott. Mulesing results in the raw and bloody wound in this photo.
This photo was taken by Patty Mark, Animal Liberation Victoria (ALV).

Every year, tens of millions of lambs in Australia are mutilated with gardening shears or clips in a crude and cruel attempt to reduce the risk of a maggot infestation called "flystrike." After the mutilation, the distressed lambs are often unable to stand for days, and when they are finally able to do so, they often move sideways (as crabs do) in order to abate the pain. Humane—and superior—alternatives to mulesing are available and in use by farmers in New Zealand and in some parts of Australia.

The Australian wool industry has made it clear that it will not end mulesing anytime soon, so the responsibility now lies with retailers such as Kenneth Cole Productions to send a clear message to the Australian wool industry that responsible companies do not want their brands associated with this cruelty. Abercrombie & Fitch, H&M, Perry Ellis, HUGO BOSS, Liz Claiborne, Next, Adidas, Talbots, Gap Inc., and other companies have pledged to move away from or have implemented an outright ban on wool from mulesed lambs. Although PETA has reached out to Kenneth Cole Productions numerous times about this important issue, the company has yet to take any meaningful action.

Thank you for everything you do for animals!