"The best justification we have for inflicting pain, suffering and death on 10 billion animals a year is that they taste good. I regard that as moral schizophrenia.”
"The most important thing anyone can do is to become vegan and to educate others about why taking animals seriously means being vegan. As more and more people become vegan, demand drops and consciousness about the immoral and unjustifiable nature of animal use is raised. I regard veganism as the most important form of activism for nonhuman animals. Veganism is the principle of abolition applied to the life of the individual."