Fran Silverman,
FOA Friends of Animals
January 2018
Boycotting a movie the uses CGI animals is not the answer; but viewers should certainly boycott the message, which in “The Greatest Showman” is nothing but a misty-eyed view of a menagerie of mistreatment.
When I was an editor at a daily newspaper in Bridgeport, Connecticut,
the Barnum Festival took center stage. Each year, the paper would gear up to
cover the events of the festival, which celebrated the life of the one of
the city’s most famous mayors and country’s most renowned showman, Phineas
Taylor Barnum. The festival included the naming of a ring leader who would
help oversee it. It was a big deal in the city for which Barnum is still a
major figure, with a museum dedicated to showcasing his life, a hospital he
helped sustain and a cemetery where he and his famous diminutive sidekick,
Charles Stratton, aka Major Tom Thumb, are buried.And now the Greatest
Showman’s life is the subject of a Golden Globe nominated movie, “The
Greatest Showman” where actor Huge Jackman portrays the founder of the famed
traveling circus as a savvy, plucky innovator who pulled himself out of
poverty by displaying human curiosities and hoaxes to become a
philanthropist and supporter of the arts.
While the musical should be commended for using computer generated images
for circus animals (viewers just get a quick glimpse of CGI Jumbo, an
African bush elephant from the Sudan who Barnum purchased amid public
protests from the London Zoo for his exhibit) it almost completely avoids
the animal and human rights issues at the center for his business’ ultimate
demise.While it gives a nod to the moral antipathy his exhibits of dwarfs,
conjoined twins and bearded ladies drew from some quarters of 19th century
New York society where his museums first opened, it completely avoids the
animal rights issues that are still sparking protests, including a petition
to the Golden Globe which has more than 51,000 signatures requesting it not
reward the movie with a best movie award. (It didn’t – “Three Billboards
Outside Ebbing, Missouri” won, though it did win for best song, “This is
Me.”)
Speaking of “This is Me,” Jackman’s Barnum belts out this line: “I’m not
scared to be seen; I make no apologies, this is me.” But Barnum should make
apologies. There are lots of unsavory stories about Barnum’s treatment of
humans and nonhuman animals, such as the slave he leased who he said was a
nurse to George Washington and whose autopsy he made a public spectacle.
It’s also interesting to note that while Barnum’s major antagonist in the
movie is a newspaper critic and his father-in-law who disapproves of his
humble background, what isn’t portrayed is that one of his major public
squabbles was with Henry Bergh, an animal rights activist who founded the
ASPCA. Bergh, a report in The Atlantic notes, badgered Barnum on a variety
of animal welfare issues including the use of bullhooks on the elephants,
feeding live animals to his snakes and the fiery rings his horses jumped
through during his shows.
Friends of Animals has also been vocal in its opposition to the mistreatment
of Barnum’s circus animals. Each time Ringling Bros and Barnum & Bailey
Circus came to town in Bridgeport (which is near FoA headquarters) members
and supporters toting signs and our “Ringling and Reality” brochures that
revealed the true nature of how the animals were treated, protested
peacefully. We also took on the Bridgeport Board of Education for making
Barnum’s circus part of the school district’s curriculum.
Our education and protest efforts, along with animal rights activists across
the country who kept the heat on Barnum, lead to a sea change in public
opinion. Barnum announced it was retiring its circus elephants and last
year, it shut its tent for good. More than 80 U.S. municipalities, including
Los Angeles, Burlington, Vermont, and Boulder, Colorado and New York City
have now banned the use of animal performers in circuses. New York state
banned elephant performers and New Jersey is on the brink of becoming the
first state to prohibit the use of wild or exotic animals in traveling acts
if Gov. Chris Christie does the right thing and signs the bill that recently
passed in the legislature. Many European countries have also banned the use
of circus animals including Italy and Ireland. But there is more work to be
done as other circuses continue to use animals in performances.
Boycotting a movie the uses CGI animals is not the answer; but viewers
should certainly boycott the message, which in “The Greatest Showman” is
nothing but a misty-eyed view of a menagerie of mistreatment.
Communications Director Fran Silverman oversees FoA’s public affairs and publications. Her previous experience includes editor of a national nonprofit consumer advocacy site, staff writer and editor positions and contributing writer for The New York Times.
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