A key obstacle animal advocates need to overcome is not that meat alternatives are expensive, it’s that meat is absurdly cheap.
Photo by Victoria Shes on Unsplash
This blog is reprinted with permission from the Open Philanthropy Project
monthly farm animal welfare newsletter. You can view the original post here
and you can sign up to receive the newsletter here.
Investment banks and consultancies are making bold predictions for meat
alternatives’ success: by 2030, UBS thinks meat alternatives will be a $85B
global market; Barclays thinks they’ll be worth $140B; and AT Kearney thinks
they’ll be worth $390B. Think tank RethinkX even predicts that, by 2030,
meat alternatives’ success will have rendered the beef industry “all but
bankrupt.”
There is reason for optimism. The Beyond Burger is now sold in over 53,000
outlets, including a trial at 28 McDonald’s restaurants in Canada. The
Impossible Burger just launched in retail, and outsold all ground beef in
its first two weeks on the shelf in Southern California. And meat giants
Tyson, Smithfield, JBS, and Hormel are all launching their own plant-based
meats. These new alternatives come closer than any before to mimicking
meat’s taste and texture.
But they’re still not mimicking one key attribute of meat: its price.
Read the entire article - Why Is Meat So Cheap?
Number of animals killed in the world by the fishing, meat, dairy and egg industries, since you opened this webpage.
0 marine animals
0 chickens
0 ducks
0 pigs
0 rabbits
0 turkeys
0 geese
0 sheep
0 goats
0 cows / calves
0 rodents
0 pigeons/other birds
0 buffaloes
0 dogs
0 cats
0 horses
0 donkeys and mules
0 camels / camelids