Animal
Rights
Online
Animal
Rights
Online

Newsletters
Animal Writes
sm
17 January 1999 Issue

In Praise of Sears

Chicago, Ill. -- People for the Ethical Treatment of Animals (PETA) has con-
firmed that Sears, Roebuck, and Co. has pulled its sponsorship of the Ringling
Bros. and Barnum & Bailey Circus after a disastrous year of animal-related
incidents and a barrage of complaints from PETA members. The retailer's
decision comes on the heels of the death of Kenny, a baby elephant forced to
perform in Jacksonville, Fla., while seriously ill (the elephant died the same day),
the shooting of a caged Bengal tiger by a Ringling employee, and safety
concerns, including a life-threatening tiger attack on a Ringling employee in
Chicago.

PETA exposed Kenny's death in January 1998 and wrote letters to Sears' board
of directors when the United States Department of Agriculture (USDA) filed
formal charges against the circus for failing to provide veterinary care to the
sick baby elephant. Ringling paid $20,000 to settle the case out of court.

PETA's Animal Times magazine, which reaches the group's 600,000 members,
directed readers to complain to Sears about its sponsorship of the circus, and
Sears shareholders contacted PETA to participate in a shareholder resolution
to end the company's promotion of Ringling. Activists have also targeted Sears
through "Action Alerts" on the PETA Web site.

"Sears prides itself on family values while Ringling tears elephant families apart.
Ringling Bros. is a wildlife pimp," says PETA's director of Research, Investiga-
tions & Rescue, Mary Beth Sweetland.

The USDA is currently investigating claims made by two former circus workers
that workers beat another Ringling baby elephant, when not performing.

To send thank you's to Sears for no longer sponsoring Ringling.

John Lebbad
Director of Event Marketing
727SMA-490
3333 Beverly Road
Hoffman Estates, Illinois 60179

Also:

Arthur Martinez, Chairman & CEO
Sears, Roebuck, & Co.
3333 Beverly Road
Hoffman Estates, Illinois 60179
Phone 800-762-3048
Fax: 800-427-3049

Go on to AR College Guide
Return to 17 January 1999 Issue
Return to Newsletters

** Fair Use Notice**
This document may contain copyrighted material, use of which has not been specifically authorized by the copyright owners. I believe that this not-for-profit, educational use on the Web constitutes a fair use of the copyrighted material (as provided for in section 107 of the US Copyright Law). If you wish to use this copyrighted material for purposes of your own that go beyond fair use, you must obtain permission from the copyright owner.

Home Page

Newsletters

Poetry

Quotations

Your comments and inquiries are welcome

This site is hosted and maintained by:
The Mary T. and Frank L. Hoffman Family Foundation
Thank you for visiting all-creatures.org.


Since date.gif (991 bytes)