Web based pet supplies retailer Petopia.com and the
American Society for the Prevention of Cruelty to Animals have teamed up
with PetFinder, a searchable online database of homeless pets, to work
together on pet adoption.
"This agreement delivers on Petopia.com's promise to
always put the need of pets first," said Andrea Reisman, Petopia.com
CEO. "We are thrilled to be working with the ASPCA and PetFinder and
liken their endorsement to having received the Good Housekeeping Seal of
Approval for pets."
The company also announced the "Million Pet Mission," a
nationwide partnership to increase the number of pet adoptions. Together
with the ASPCA, PetFinder and Dr. Marty Becker, D.V.M., co-authour of
"Chicken Soup for the Cat & Dog Lover's Soul," the "Million Pet Mission"
uses the power of the Internet to bring awareness and solutions to pet
Also partnering with Petopia.com are: PETCO, the
470-plus superstore pet supplies chain based in San Diego, CA, that will
support the initiative through in-store adoptions; The Amanda
Foundation, a nonprofit organization which rescues pets from
euthanization at the pound; The Doris Day Animal Foundation;
veterinarian and behavior expert Dr. Rolan Tripp; and National PetCare
Centres Inc., a group of more than 70 veterinary practices located
throughout the U.S. with a focus on providing pets with the
highest-quality veterinary medical and ancillary care.
"Success for Petopia.com isn't just the number of hits
and products sold," Reismer said. "Its the number of lives saved."
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