Animal Writes
From 6 March 2005 Issue

Program Manual
From: Linda J. Howard - [email protected]

Though developed for human services agencies, a good resource for AR groups is the United Way's manual, "Measuring Program Outcomes, A Practical Approach." I recently attended a strategy meeting sponsored by an animal protection organization which uses the methodology and logic-models described in the manual and it proved to be an effective way to organize a lot of campaign ideas/goals quickly, and it provided an outline of measurable outcomes and timelines for the campaign. Also, since everyone received the same logic-model and the agreed-upon campaign course (complete with notations about who would complete what task), the chances of tasks
falling-through-the-cracks was minimized.

The manual is $5.00 per copy and can be ordered from 

Additional Information:

This 170-page book from United Way of America guides you through a step-by-step process to accurately measure program outcomes.


*Developed for human services agencies.
*Explains how to specify program outcomes.
*Develop measurable indicators.
*Identify data sources and data collection methods.
*Analyze and report findings.
*Shows how to use outcome information.
*Includes worksheets, examples, and a bibliography on measurement issues and performance indicators.
*Orders for more than 50 books are priced at $2.00 per book for each book
beyond 50.

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